Introduction to E-Commerce

The difference between a visitor and a customer on your website is e-commerce.

With e-commerce, potential clients no longer need to visit your brick and mortar store to purchase your products or services- the power to purchase is right at their fingertips. This method also allows businesses to reach a wider consumer audience without significant financial commitment to a physical location.

WHO should attend:

Company representatives who are considering implementing e-commerce on a current company website. Anyone who would like to learn more about the development process and how e-commerce can positively affect ROI.

WHAT you will learn:

• Popular e-commerce  Content Management Systems
• E-commerce components
• Online catalog
• Security
• Payment processing
• Order fulfillment
• Best practices
• Timeline development

WHY you should attend:

• To learn more about how implementing e-commerce on your company website can increase ROI.
• The donuts and coffee will be delicious.

Taking your business-to-consumer interaction to the internet is a big step toward increasing your company’s ROI and consumer engagement.