Leveraging LinkedIn

Expanding your client base can be a daunting task and face to face networking will only expose your brand to a limited number of people. In this hour long workshop learn how to best utilize a powerful tool you already have for exposing your company or brand to an exponential number of contacts. LinkedIn offers many advantages over traditional networking and advertising for business including its targeted user suggestions and endless outreach possibilities.

This seminar will cover the basics of utilizing LinkedIn:

• Account Types
• Company Pages for your Business or Brand
• “Network of Trusted Professionals” (1st degree connection)
• Contacting 2nd Degree and Further Connections