Just a quick status update for those who think Twitter is a fad. Dick Costolo, CEO revealed Thursday that Twitter has 100 million active users logging in at least once a month and 50 million active users every day.
The microblogging service has a total of 200 million registered users, but how many of those are actually regulars has been open to debate for some time (@Buckeye, we still want your username). Costolo, in an informal chat with tech reporters he called his “state of the union,” revealed that exactly half of them log in monthly — a number he says is up 82% since the beginning of the year.
Twitter says it expects to add 26 million active users between now and the end of the year.
So what does that mean for your business??
Your customers are talking about your brand in 140 characters or less, do you like what they are saying?